PRO marketing
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Why is auditing a key stage in SEO promotion?
We are starting a series of articles devoted to SEO website promotion, as well as SMM promotion. In this series we will introduce you to the basic concepts, capabilities and techniques of website promotion.
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The psychotype Independent in the Psychea model
The type of communication with the audience will depend on which segment the target audience belongs to. In this article we will look at the features of the Independent psychotype.
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Psychea psychotypes in the target audience of branding
Today, there are many methods for describing and segmenting audiences, but we will look at the Psychea model, based on the writings of Carl Jung.
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The psychotype of Hedonists in the Psychea model
Those who strive to be the first to adopt innovations and live in the moment of pleasure.
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The psychotype of Traditionalists in the Psychea model
The widest category of consumers. They focus on public opinion and respect traditions.
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The psychotype of Aesthetes in the Psychea model
Fans of the ideal world, carefully protecting their zone of comfort and tranquility.
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Contextual advertising on the Internet
The company received the bulk of its profits through contextual advertising, reports Market Leader. Contextual advertising is a type of advertising on the Internet in which an advertisement is shown in accordance with the content of an Internet page.
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What can I expect from online promotion in 2024?
Let's look at how to promote your business on the Internet and what the prospects are. Let's study the pros and cons of different tools.
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Website promotion via social networks
To quickly gain decent places in search engine rankings, you need to effectively use all available means of promotion. Of course, in the first place is the optimization of the site’s content and its HTML code as the basis of SEO.
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What is a search intent and how to define it?
No matter what changes Yandex and Google implement in their algorithms, there is something that unites them all. This is the desire to provide search results that fully respond to the user’s request.
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Business Online Reputation Management and what is important to know
A successful reputation on the Internet is the basis for the development of modern business. Even if everything is fine with your reputation now, it is still important to work with it - this will smooth out possible negativity in the future.